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How Successful Retailers Prosper in Tough Times
Strategy ResearchThree lessons from Costco, Dillard’s, Walmart, and more. -
The Solution to Service-Worker Churn
Managing people Magazine ArticleMany companies’ scheduling practices are broken. New research shows that analytics can help. -
Improving Substitutions in Online Ordering
Operations strategy Digital ArticleNew research found that three levers—availability, personalization, and efficiency—can turn a costly nuisance into a growth opportunity. -
Balancing Legacy and Reinvention at Target
Leadership Executive LiveAn HBR Executive Live conversation with Michael Fiddelke. -
The Right Way to Interview Senior Talent, According to the Former CEO of Coach
Job interviews Digital ArticleHow Lew Frankfort’s “immersive interviewing” technique can provide fresh insight into a candidate’s capabilities and values -
To Set Your Brand Apart, Create Moments of Shareable Joy
Customer experience Digital ArticleThe most successful brands take small pleasures and elevate them into experiences that feel bigger than the product itself. -
How Pop Mart Won Young Customers in a Fragmented Attention Economy
Consumer behavior Digital ArticleThree lessons from the Chinese brand behind Labubu. -
“Speed Is a Leadership Decision”
Leadership Magazine ArticleThe HBR Interview with Andy Jassy -
Why Retailers Are Turning to Third-Party Marketplaces
Strategy Digital ArticleLessons from Walmart, Nordstrom, and Best Buy. -
The CEO of e.l.f. Beauty on Maintaining a Startup Culture While Scaling
Scaling entrepreneurial ventures Magazine ArticleAlignment on mission and values, commitment to collaborative candor, and emphasis on employee share ownership has allowed the cosmetics company to thrive. -
What Sets AI-Driven Companies Apart
Generative AI Digital ArticleThree operational differences that allow them to make the most of the technology. -
How Grocery Stores Should Respond to the Growth of Online Markets
Pricing strategy ResearchLessons from Trader Joe’s, Wegmans, and Walmart. -
How to Structure Customer Service Calls to Boost Satisfaction and Sales
Customer service Digital ArticleResearchers found that service agents yield better results when they use warm language to start and end conversations, focusing on problem-solving in the middle. -
Case Study: Are the Right People in the Right Seats?
Change management Magazine ArticleA new CEO considers changes to her top team. -
The Strategic Advantage Omnichannel Retailers Have Over Amazon
Sales and marketing ResearchNew research suggests that encouraging in-store pickup over home delivery could lead to more profitable sales, higher market shares, and sustainability-performance gains. -
When Expanding into a Foreign Market, Your Outsider Status Is a Competitive Advantage
Global strategy Digital ArticleHow global companies can not only navigate but thrive in new territories. -
Retailers and Health Systems Can Improve Care Together
Health and wellness Magazine ArticleThey should coordinate their complementary services to help consumers and better address the needs of employers and insurers. -
Unexpected Interruptions Can Boost Creativity
Innovation Magazine ArticleOur minds can keep working on a task when we step away from it. -
A Step-by-Step Guide to Real-Time Pricing
Pricing strategy Magazine ArticleAn advanced AI model considers much more than what competitors are charging. -
Case Study: How Should We Diversify Our Supply Chain?
Supply chain management Magazine ArticleA Chinese appliance maker considers expanding production to Mexico.
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The Book of Eastbay: Two Friends and the Catalog That Changed the Sneaker Business Forever
Brand management Book32.00View Details Sneakers are a $100 billion business and a global obsession that started in the pages of a catalog called "Eastbay." This is a startup story unlike most... -
On Running: Greenwash Alert
Business models Case Study11.95View Details ZURICH (SWITZERLAND), 14 JUNE 2024. The sustainability team at On had been on high alert as TV journalists were once again investigating some of its sustainability... -
Unilever: Building for the Age of AI
AI and machine learning Case Study11.95View Details This case examines how Unilever undertook a broad marketing transformation as artificial intelligence (AI) and social platforms reshaped how consumers... -
A Family Business Succession Story: Mathieu Lustrerie
Emotional intelligence Case Study11.95View Details The Mathieu Lustrerie case explores the complex challenge of leading and transferring a family business operating in a niche luxury market. Founded in... -
Baskin-Robbins Japan (A)
Change management Case Study11.95View Details This case examines the strategic challenges facing Baskin-Robbins Japan (BRJ) in 2019 as John Kim, an incoming CEO appointed by parent company Dunkin'... -
Baskin-Robbins Japan (B)
Change management Case Study5.00View Details This case follows Baskin-Robbins Japan (BRJ) in 2024, nearly five years after John Kim became CEO, documenting how the company executed a comprehensive... -
LePrix: Reinventing How Businesses Source Pre-Loved Luxury
Business models Case Study11.95View Details This case examines LePrix, a B2B platform for authenticated pre-owned luxury goods, at a pivotal strategic inflection point. Founded by sisters Elise... -
Bombardier: The Rise of the Phoenix
Crisis management Case Study11.95View Details In 2025, Montréal-based Bombardier was at a crossroads. After creating industry-transforming products, first in the recreational products industry and... -
Generative AI in Marketing
AI and machine learning Case Study11.95View Details This case uses four vignettes to examine the strategic tension faced by leaders in adopting Generative AI (Gen AI). While these vignettes focus on marketing... -
Bag Man: The Story Behind the Improbable Rise of Coach
Brand management Book32.00View Details The longtime CEO of Coach shares stories and strategies behind the company's stunning growth from a $6 million business to a $5 billion global brand.... -
Costco Wholesale Co.: Internationalizing Business Model
Business models Case Study11.95View Details Whether to adapt its business model to fit the local market or to educate the local market to embrace its existing business model-this was the question... -
Oriental Weavers: Handing Over the Loom
Business management Case Study11.95View Details Over the course of forty years, Oriental Weavers had grown from a modest Egyptian family business into one of the world's largest manufacturers of machine... -
Beauty AI Battle: Lakmé vs. Maybelline in the Indian Market
AI and machine learning Case Study11.95View Details Set in India, this case study examines how two leading beauty brands - Lakmé, a domestic brand acquired by Unilever, and Maybelline, owned by L'Oréal... -
Circular with Purpose: Social and Solidarity Economy Shaping the Second-Hand Sector - Part A
Nonprofit organizations Case Study11.95View Details Since its founding in 1949, Emmaüs has helped people experiencing homelessness, financial difficulty, and/or seeking professional reintegration. Part... -
Circular with Purpose: Social and Solidarity Economy Shaping the Second-Hand Sector - Part B
Nonprofit organizations Case Study5.00View Details Since its founding in 1949, Emmaüs has helped people experiencing homelessness, financial difficulty, and/or seeking professional reintegration. Part... -
The Rise of Advanced Packaging: Kulicke & Soffa's Strategic Crossroads
Competitive strategy Case Study11.95View Details In early 2025, semiconductor equipment maker Kulicke & Soffa (K&S) confronted a pivotal strategic decision. As chipmakers shifted to chiplet-based designs,... -
POP MART: A New Toy for Gen Z
Innovation Case Study11.95View Details This case follows the entrepreneurial journey of Wang Ning, founder of POP MART, the leading player in China's booming pop toy industry. POP MART initially... -
Ben & Jerry's vs. Unilever: Serving ice cream, cherry topping and geopolitics?
Behavioral science Case Study11.95View Details In March 2025, a dramatic escalation unfolded between Ben & Jerry's, the iconic ice cream company known for its strong social mission, and its parent... -
Ben & Jerry's vs. Unilever: Serving ice cream, cherry topping and geopolitics?, Team Exercise
Behavioral science Case Study8.95View Details Exercise for product HEP156 -
Smoke-Free or Smokescreen? Evaluating the reality and impact of Philip Morris International (PMI)'s Transformation
Corporate finance Case Study11.95View Details Sheena Rodricks, Chief Investment Officer of a fictional investment fund, faces a complex challenge and a critical decision. Following the 2014 launch...